The way QR codes work is someone with a mobile device (that has a QR code reader application like NeoReader) and when they scan the code custom content is delivered to the device. QR Codes can delver webpages, addresses, phone number, and the list goes on. QR Codes have been very popular in Asia and Europe for many years and is gain ground rapidly in the USA. One of the reasons is because Google’s adoption of the technology and the endless possibilities of the QR technology.
The technology is just that… QR technology, but where it realy comes to play is what you do with the QR Codes. The “stuff” that a QR code links to is where the true value of QR technology is. The content and tracking that is behind QR codes is the magic. Just imagine what people in Minneapolis, MN could do with the technology.
At Atomi, we’ve imagined and we can help you come up with a QR Code strategy that will fit your campaign. Give us at Atomi.us a call about QR codes at: 612-296-8424 or email us at contact@atomi.us.